Blog
Guides and practical resources for PR and communication teams.
How to build a press review, which metrics matter in a PR report, and how to monitor media coverage without losing your week to it.
Getting started
- Press review: definition, methods and tools — what a press review is and why it matters in a saturated media landscape.
- Press coverage report: definition, rules and tips — the rules a coverage report must follow, and how to build one.
- Information monitoring: definition, methods and tools — tracking brand mentions and sentiment across news, social and podcasts.
Building your reports
- How to create a PR report clients actually read — turning visibility into measurable business value.
- PR report and coverage book: how to build one — report types, metrics and a step-by-step method.
- Press review tool: how to build a press review — what separates a useful tool from a time sink.
Choosing your tools
- Press clipping tool: 5 tips to choose the right one — sources, metrics, formats and automation.
- Clipping service PR: 5 tips to set yours up — objectives, sources, rhythm and automation.
Growing your coverage
- Media coverage: 7 tips to increase yours — including an interview with the communication manager of Ankama.
- Media monitoring: 3 benefits for your company — reputation, complete mention capture and sharper targeting.
Put it into practice
Every guide above describes work that Bookizer automates.
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